Promoting your opportunity only through ppc, social medias, replicated sites, etc.

Pros

• This approach allows you to promote directly your corporate site without the need to create everything yourself
• Allows you to interact with potential future clients
• More on PPC Marketing here.

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Con

• This approach worked well in the past now the major search engine pay per click Google and Microsoft Adcenter (formerly Yahoo Search marketing/Overture) have specific algorithm that makes duplicated site almost impossible to list.
• The only 2 ways now is to get second tier search engine pay per click which the quality of the traffic is sometime or often questionable.
• You can’t track who buys on your company’s website because most of them are call “replicated or mirror sites”. Which means that every representative has the same site as you, the only difference is your picture and personal Contact.
• The only other way is to create your own blog, which is time Consuming and you still need a technical skill set level to understand what you’re doing.
• You can’t track conversion; you end up paying more in advertising than what you would get in return.
• Mirror sites are an online information brochure and Converts very poorly.