What Is Transcription & How Can It Help My Business?
You’ve probably heard of transcription services before and now you’re asking yourself: “What is transcription?” According to Wikipedia:
“A transcription service is a business which converts speech (either live or recorded) into a written or electronic text document.” It also says: “The most common type of transcription is from a spoken-language source into text such as a computer file suitable for printing as a document such as a report.”
In a nutshell a transcription service is a company for hire that listens to your audio or video and type what they hear into a document.
Once you hire that company you send your audio or video files and the transcription service provider get’s one of their employees called “transcribers” to transcribe your video or audio. Once the transcribing process is complete, the typed up file is sent back to you.
What Is Transcription & How Can It Help My Business?
Now that you know what is transcription, let’s look at how it can help your business. On the internet, one of the motto is: “Content Is King!”. That’s because content is like a form of currency, it’s a form value, and the more value you’ve got out there on the World Wide Web, the more it will give you credibility, social status, recognition and sales.
As entrepreneurs often time is the limited resource that we don’t want waste and got to leverage as much as possible. It happens to us all the time that we have a telephone conversation with someone answering all kind of questions, could be thirty minutes to an hour or more. Then once that’s done, you’ve helped one person but no more, it’s not an efficient way to maximise helping lots of people.
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What if, you’ve used a free conference call system that already exists to record your telephone conversation? Not only would you have a recorded audio file of your conversation but you could also send it for transcription and turn that into either a blog post, a special report, an FAQ.
What I mean is that from one piece of work that you normally do, you can leverage that into three difference piece of content that targets different channels of distribution, live interaction, audio podcasting, blogging and finally you can turn your audio and word document into a presentation video for your video marketing purposes.
Now word of caution thought, if you do record your call, make sure the other party consents to it and reassure them that if there are any sensitive information that you will remove it through your sanitizing process.
I do it all the time, if someone asks me for advice over the telephone I’ll let them know: “Hey if you don’t mind I’d like to record our conversation so I can use the information I give you to help other people.” It’s a win-win situation, they get to have my advice and in exchange I get to use their questions and my answers to create new piece of content.
All those extra piece of content possible because you hired a transcriber. Here are some great reputable companies that offer this kind of service: CastingWords.com, Rev.com, VerbalInk.com, WayWithWords.net and SpeechPad.com.
Hopefully this “What Is Transcription & How Can It Help My Business” article gave you some insights. What about you, in which other creative ways will you get audio content from?
Never Buy Website Traffic For Your MLM Website Until You Read This!
It’s imperative that you don’t buy website traffic until you read through this! Yes, it’s that important.
If you’re anything like I was back then, this is probably where you are. You’ve just recently joined an mlm or network marketing opportunity, they give you give you access to a website that you can customize, enter your name, upload a picture and put your contact information.
The rest of the website is all done by the rest of the team and it’s a super fancy awesome looking website promoting you.
After signing up, you’re super excited about the MLM opportunity, you can taste your dreams become reality. All you’ve got to do is enroll your friends and family, then the money’s going to start pouring in overtime.
After all, if you recruit 2, that recruits 2, that recruits 2, down at the 7th level you’ll have 254 reps each sending you $30 in commissions from recurring sales month after month for a monthly total of $7,620 for years to come.
Maybe you’re a little shy or don’t have too much business background but you know that now you have a super awesome website and all you’ve got to do is send traffic to that website and the sales will come in. I know, I was kind of like that back in 2000.
A lot of us hear about how easy it is to just have everything done on autopilot without lifting a finger. The hard reality is that it’s not true at the beginning. You first have got to build a strong foundation in your business before you get to that level. If you can’t recruit someone in your business, you’re website will not either.
There’s no point to buy website traffic if your website doesn’t convert visitors into purchasers. If your website is just an “online brochure” so to speak, with no call to action, you’re just going to waste your hard earn money or even worse, you’ll stack it up on top of your current debt, might as well go to the casino your odds will probably be better.
If you want to buy website traffic you must first understand how internet marketing works and that is to build “YOU” brand. That’s right, you’ve got to brand yourself online before you promote your company. People will not join companies, they will join people. You’ve got to become a leader and inspire or help people. Without giving value you’re not going to be rewarded in return. That’s just how it is.
Buy Website Traffic Continued
Recently, Toys R Us came under fire for carrying the “Dexter” Showtime series line of dolls, mostly because moms were outraged not because it was based on a serial killer, but it came out to be much more effective in increasing the sexual abilities of a person. buy levitra vardenafil This is also referred to as “insulin-dependent diabetes mellitus” (IDDM) levitra cialis or “juvenile diabetes”, or “early-onset diabetes”. By 70, the tadalafil pharmacy online rate enhances as 45%. They help reduce the risk of cardiovascular disease and cheap sildenafil no prescription were taking medication for it. At first (back in 2000) I thought my company site was giving value, but it’s not, sure it’s great at giving information and all but why would your lead, prospect, or paid website visitor join you when they can join any other reps from that mlm company?
Why should they follow you? What is it that you offer that’s different from all the other reps out there? In marketing we call that your “Unique Selling Proposition”.
Let me ask you, if you had to join under your company under yourself, would you do it? Or would you join under one of your super awesome upline? If you chose them over you, why is that? Could it be that they offer something pretty amazing, whether personally, charisma, leadership, etc?
To buy website traffic without branding yourself will only be a money pit if you don’t know what you’re doing. I hear it all the time when I ask this simple question: “What’s your marketing strategy to get more mlm leads once you’ve exhausted your friends and family’s list?”
They tell me they want to buy website traffic, either through Facebook Ads or through Pay Per Clicks. I’m dead serious, if you’ve never done that before, how can you expect a positive return on your investment? There’s nothing worse than to watch the advertising spending accumulate, yet having no conversions (no body buying your stuff).
Can buying website traffic increase your business? Yes, of course it can, but like I always say, it’s got to be done the right way. If you’re serious about getting into paid traffic, then I recommend you watch Michelle’s free Facebook training.
It’s about an hour long, so get your pen and paper handy to take some notes. I learned so much so I’m assuming it’ll just be as informative for you. She’ll explain to you in more details the #1 reason why 97% of new MLMers advertising on Facebook fail.
She’ll also show you how to get your ads approved and show you her action plan on how she personally sponsored 32 reps in 50 days.
After watching that, you’ll have a much better idea about what you’re getting into and only then, I’ll agree with you that it’s ok to buy website traffic because at that point, you’ll know how to handle the marketing side of things and most importantly, you won’t waste all your cash in ads and website that don’t convert.
What about you, before you go and buy website traffic, let me ask you that very same question, what is your action plan to generate some MLM leads? Share your thoughts.
Facebook Marketing Tips For Your Business
Facebook marketing can be approached in a lot of various ways. Depending what market you market, one could be better than another. The following information can help you get started.
Having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. Giveaway prizes and/or discounts for liking your page. Now be honest here, if you say you’re going to give a prize, make sure you do. You don’t want to have a reputation as a liar.
Alright, at all costs, avoid allowing spam to take over your Facebook page. You can put filters in place that will help you to keep things on track. When you are away put someone else in charge, anyone with administrator privileges to your page will have access to these filters.
Consider Facebook a type of content-sharing venue. While Facebook can be used as a chat service, it is better to use it as a sharing platform. Treat your Facebook marketing seriously to improve your profits. Create good blog posts, and promote them across the web using Facebook marketing so you drive traffic to your Facebook site. You’ll find that Facebook marketing tends to drive a lot of traffic!
Facebook Marketing – More Tricks
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Facebook marketing also offers you easy ways to promote your posts. Just write your post on your Fan Page and choose to make a Promoted Post to your fans. If your offer is really good, you can also promote it to your target audience who is not already your fan.
A simple way to think about it is to set up two campaigns. The first one is to build your fan base and grow your audience by promoting your page to get more likes and the second one is to send promotions or recommendations to your group of fans.
This way you keep a good balance between your new potential customers and the ones who’ve been following you for a long time.
Ask survey questions or feedback type, social media and Facebook marketing is about social engagement. Ask for their opinions and share some insights. Respect and reward your audience as much as you can. Once the community develops, people will have a sense of belonging. This will engage your audience to really connect with your brand.
When someone clicks the “Like” button on your page through your Facebook marketing efforts, you can have it set up so it gives them something in return for taking action.
Facebook marketing has gain a lot of popularity because it’s one of the newest thing on the market. Like everything online advertising method, it’s a “science” or an “art”. You need to learn a few skills to become efficient at it.
The beauty about Facebook marketing is that everything is measurable so you can learn from your mistakes. If it’s something that you’re seriously considering for your business than I suggest you educate yourself a little bit more on the topic of Facebook marketing before you dive in blindly and end up paying the “Stupid Tax”.
Here’s a free 1h Social Media Marketing Training that I highly recommend. That woman talks a lot about network marketing to get leads so if that’s your thing, great, if not, just mentally replace network marketing with your business and you’ll notice that all the same concepts apply for your business.
What about you, what kind of business are you going to advertise with Facebook marketing?