Online Texting & Mass Text

Have you ever considered online texting or mass text to engage with your audience? Texting online is one of the newest marketing trends in the business world. Companies are always looking for more creative ways to get their messages to their target market. This kind of marketing is called short code.

Now anybody can send a text online with the help of Call Loop.com. Call Loop is for text messages what the Aweber autoresponder is for follow-up e-mails. When online texting with Call Loop, you can send a mass text also known as a broadcast text to all your contact list.

I found out about this company when I was working on a movie set and was talking with one of the crew member. Because scheduling is so last minute, no one has access to the schedule until the shoot for the day is done.

So you have like 80 people on stand by for their schedule and you don’t want to call each of them one by one and e-mail is not always reliable in last minute circumstances.

With a click of a button in the backend of the internet online texting application, the assistant director was able to send a mass text to all the crew.

According to Eztexting.com (which is another company that can send mass text to people; ” More than 97% of text messages are opened and read within minutes of receipt.”
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Online Texting & Mass Text Other Examples

Say you got to a big event with lots of people, like a convention or something, you could use a service like this to keep in touch with all of your crowd informing your friends, family, business partners where you guys will be hanging out after the event. Or invite your group to a special additional last minute information session held in a restaurant.

Ok so for both examples were used in a “non marketing way” but here’s other ways that you can use it. On your business cards or flyers, you can tell people to send a text to a number to get a special gift, discount, bonus or surprise. The cool thing with these short code features is that you can have drip campaigns (aka autoresponders) to your list but via text message instead of e-mail.

There are tons of companies that offer online texting, you’ve just got to look for the right keywords. If you want alternative online texting companies, you can search for these keywords “SMS Marketing” or “Short Codes Marketing”

What about you, how can online texting and sending out mass text help you keep in touch with your customers?