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MLM Recruiting The Wrong Way Will Kill Your Social Status Part 2 of 3

MLM Recruiting Part 2Yesterday we’ve seen an example of a poor MLM recruiting approach that raised many red flags in your mind (remember, you’re still in character, you’re the successful network marketer and now you’re the prospect). Remember, your niece sent you this message: “Hey, I just started something which I think you’re going to like. Can you come to a presentation Wednesday?”

So let’s dive in and understand what’s really going on behind the scenes in this scenario and why it’s wrong.

MLM Recruiting Part 2 of 3 – The Red Flags

First off, your niece gets in touch with you when they never did in the past. Right away it’s kind of suspicious, sketchy and leads to the question “What does she want?”

She “started something” and now she wants you to go to a presentation. Yes perhaps it’s true but right away that’s screams “I’m a beginner and I want you come to a presentation” so someone else you don’t know can try to sell you on something you don’t want or need. She hasn’t offered you any value or reason why you should attend, which makes you ask: “Why should I make time to see a presentation, I’m already super busy? And why is she so elusive, what does she have to hide? … Oh I know, she’s trying to pique my curiosity. As if I’ll fall for that, that’s so 1970 to 1995”.

When you’re successful and busy, you know that the commodity you lack of, is time, so to go out, drive to a location, listen to a presentation from a stranger that you have no idea about what the topic will be about and drive back is even more time wasting: “If it’s so important why doesn’t she come over to my place and show me what it’s all about herself? After all, she’s the one that wants me to have a look at it, not the other way around?”

You know she won’t give you the presentation because she’s not a sales person, doesn’t have the experience and can’t deliver it as good as the professional would. So instead she’s trying to use emotions by using your relationship and ask a favor of you, which will cost a minimum of 3 hours of your precious time to be put in front of a salesman.

Then you know if you do join whatever it is, you’d have to involve more time to try to build a new business and frankly, you know you just don’t have the time. Looking at it this way, it’s kind of selfish on her part to get you to do all that in order for her to build a team. She’s not acknowledging the fact that you’re a busy person.

She haven’t even qualified you to see if you’re even busy working on other projects. She totally skipped out on the rapport building and she went straight for the close which makes you think in a sarcastic way: “Okay, I’m fine too, thank you for not asking?”

Being in the industry and business for over 10 years, she must take you for a fool (ok maybe not literally, it’s more of a beginner’s ignorance), after all, it’s not the first time you’ve been approached this way, in fact, because you’re in business, you’re being approached all the time and it’s getting annoying: “Does she really think I haven’t heard that before. This is the kind of approach done the wrong way that hurts the reputation of the industry.”

After calling her out on it: “Sounds like your MLM recruiting me for your network marketing opportunity and you’re using 1970 ways to recruit. lol Sorry but I’m busy working on my blog and video channel teaching modern MLM recruiting methods. You should check it out, you just might learn a thing or two”.

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You’re not looking for people to come and join your opportunity, people come to join you and they want to be guided by you and mentored by you. More on attraction marketing here.

Your niece is pretty clever though. She learned at her MLM recruiting training that people might offer some objections so they learned the art of objection handling.

MLM Recruiting Part 2 Side Note

Ok side note, this makes me chuckle because I have a background in martial arts and this would be the equivalent of a white belt challenging a second or third degree black in a sparring match. Yes, the niece started martial arts, which is great, congratulations for her but there’s still a lot of learning ahead of her. Learning how to handle objections is a great but it’s got to be within the right context.

In our scenario so far, the niece is bringing her new learned techniques, sort of like new martial arts techniques, against a gun fight. What I mean by that is, it doesn’t matter how good she is at handling objections, if the prospect says: “NO” it means “NO”, there’s no point and trying to force it down on the prospect. Again, the more she insists, the more she’s killing her social status and reputation. She’s trying to impose her will by using pressure sales and using guilt trips. THIS IS BAD! Businesses shouldn’t run like that.

Let’s say somebody join’s your niece to “get her off their case”, this will not be duplicatable as they will have no interests in building that business, there’s no drive. It’s like, she can’t force a horse to drink water.

But in our scenario, the more she keeps pushing, the more the you the prospects will resist and the more the prospect resists, the less chances she’ll have at ever recruiting our “successful character” in the future. This method triggers all the defense mechanism that are hard wired in the human being for millions of years.

Join me in tomorrow’s final chapter of our little MLM recruiting scenario. Tomorrow we’ll explore how she handled your answer, what the new set of red flags are and questions that they bring up in your mind (remember you’re still in character). You’ll also get my final thoughts on this scenario and the truth behind the layers of hype.

What do you think is going to happen next? Share your thoughts, cheers!

MLM Recruiting Part 1     Part 2     Part 3

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