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MLM Lead Generation To Grow Your MLM Business

MLM Lead Generation

Side Note! Go to networking events in your community. Lead generation isn’t just about emails, ads, and social media.

MLM lead generation is impartant, are you trying to grow your MLM business but just can’t seem to get it off the ground?  Successful mlmers use MLM Lead Generation techniques and prospects in their businesses, are you?

If you’re in MLM, we all heard the line: “Talk to your friends and family about your business opportunity!” and I mean, it’s great, it’s a strategy that worked in the past for tons of people however it’s not the only way out there.  What if you’ve exhausted that method already and you’ve literally talked to everyone.

To be successful in business, your MLM business has got to be treated professionally.  The pros don’t put pressure on their friends and family when they said: “No” they choose to go with MLM lead generation instead.

Before you spend any money on leads you’ve got to consider the value of creating your own MLM lead generation system in the first place.

Side Note! Look to affiliate marketing to generate leads and even customers. Why do all the work for leads when you can have others do it for you on commission? Affiliate programs are a very effective way of introducing your product to new audiences.

MLM businesses have had a pretty bad reputation over time because of poorly trained representative over selling the hype of financial freedom with no effort.

Very few people have ever achieved that level of success in any MLM business or been able to maintain their top performance over a period of time.  But that holds true in any business models; how many hockey players dreams to be in the NHL?  What about investors, how many people want to have the same level of success as Donald Trump, Tony Robbins, Robert Kiyosaki and the list goes on!

But that being said, it doesn’t make the MLM opportunities, that can be afforded by the average person, a bad way to make extra money or even change your lifestyle dramatically.  You got to have good work ethics and work smart.

This is why MLM lead generation is the way to do it.

2 of the biggest benefits of MLM lead generation are:

  1. It gets you away from approaching your friends and family. Especially if you’ve been in more than one MLM opportunity over the years you may have already approached them before and used up your credibility when you were unsuccessful.
  2. MLM lead generation is a way to build your network marketing business that is duplicable with your downline.  Any successful MLM businesses will tell you that one of the main components of success is duplication.  Anyone can buy these MLM leads and work with them over the telephone or through the internet with the use of an autoresponder sequence and e-mails, more about lead generation and tools here.

Now that you understand some of the benefits of buying “MLM lead generation” prospects, let take a closer look at the characteristics of the best MLM lead generation result and talk about the “lingo”.

      1.  How many times have the leads been sold? Many MLM lead companies sell their leads over and over. You will be contacting a prospect that has already been marketed to. Typically, you would want to have leads that are exclusively yours however they are a little more pricy.
      2. How old are the leads? Would you rather contact a prospect that has expressed an interest in the past 24-48 hours or in the past 48 days? Being able to strike a conversation while the iron is hot, so to speak, is a great benefit of a fresh MLM leads.  Ideally the real time ones are the ones to go after.  As soon as they fill out the form, you get an e-mail with their contact info right away.  If you contact them within 7 minutes, you’re putting more chances on your side.
      3. How many leads do you get for your money? You can’t be stuck on the amount of leads for price.  A targeted fresh lead is more pricy than an “aged lead” which been in the system for a 30 to 60 days.  But these are good at first as they are more for less and it’s a good place to practice your scripts, yes you need to know and understand your script structure.
      4. What is the quality of the lead? Nothing compares to an effective MLM lead generation process that collects both a phone number, email address and a few qualifying answers to questions such as “How much can you invest to get started” or “How soon do you want to get started” or When is the best time to contact you?”.  These are usually called long form surveyed or short form surveyed, depending on how big their questionnaire was.  Clearly, if a prospect answers these types of questions, you’re dealing with higher quality lead.
Side Note! The best way to generate leads is to ask people you know for referrals. It doesn’t matter if you’re a wedding planner or a car salesman, let people know what you do and ask if they know anyone who may need you.

These are some of the best MLM lead generation qualities. Be careful when choosing a place to get your leads as some of them can be bad leads.  If a company offers a free prize to answer questions, those leads are in it for the free prize, not the opportunity, those are bad leads.

Here’s a few lead companies that I’ve used and had success with in the past.





What about you, what other MLM Lead Generation techniques do you use?

Share your thoughts and comments down below, cheers!

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